Video Details      

Shopping Can Be Fun: A New Concept in Merchandising



How the Hillsdale Shopping Center in San Mateo, California increased traffic with a sophisticated program of advertising and promotion. Excellent footage of stores and shoppers in an upscale suburb. Some footage from this film was used in IN THE SUBURBS. Producer and Photographer: George H. Kelley. Kodachrome.                                              
Download:
 

Video Information
Year: 1957
Genre: Ephemeral
Keywords: Consumerism; Shopping centers; San Francisco Bay Area: San Mateo County;
Duration: 00:17:12
Color: No
Sound: Yes
Amount of Motion: Low
Language: English
Sponsor: Kelley (George H.)
Contributing Organization: Internet Archive
Transcript Available: No

Digitization Information
Digitization Date: 2006
Digitizing Organization: Internet Archive

Search for video box
Box bottom
Related Videos box
Box bottom

The Open Video Project is managed at the Interaction Design Laboratory,
at the School of Information and Library Science, University of North Carolina at Chapel Hill